The BBC is to launch a magazine and web spin-off of its genealogy series Who Do You Think You Are?.
BBC Magazines Bristol will launch the first issue of the glossy magazine with an exclusive interview with newsreader Natasha Kaplinsky, who appears in the first episode of the new BBC1 series on Thursday.
The 100-page full-colour magazine, which will hit newsstands on September 25, will be published 13 times a year with an initial print run of 50,000 copies priced at £4.25.
An accompanying website will launch on September 6 to coincide with the start of the new series.
“This magazine market has huge potential for growth and our new title will help move family history away from being an exclusive dusty hobby to a contemporary and accessible interest,” said Andy Benham, the BBC Magazines Bristol publishing director.
Each issue of the magazine will have a covermount of a DVD or CD-Rom with outtakes from the TV series and family history archives.
The website will host new celebrity TV content each week along with a forum, blog, podcast and and social history archive.
UK family history website Ancestry.co.uk will act as the data provider for the BBC website.
The BBC has secured the rights to launch the spin-off magazine and website from Wall to Wall Media, the independent producer of Who Do You Think You Are?.
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